Privacy Policy ~ Sidekik ~ Manual

Last updated: September 12, 2026

Glowrior operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Glowrior is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details. Payment transactions are processed securely by PCI-compliant payment providers, including Shopify Payments, Apple Pay, Google Pay, Amazon Pay, and PayPal Wallet.
• Account information including your username, password, security questions, preferences and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
• Communications with us including your name, email address, and message content that you share with us in communications, for example, when sending a customer support inquiry or return request.
• Device information including information about your device, operating system, browser, or network connection, your IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Including information collected through cookies, pixels, and analytics tools (e.g., Google Analytics, Meta Pixel) to help us understand behavior, measure campaign performance, and personalize experiences. See our Cookies, Pixels, and Tracking Technologies section below for more information.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
• Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
• From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
• From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

• Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
• Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
• Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
• Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by applicable law.

Where required by law, we rely on the following legal bases to process your personal data:

• Contractual necessity: To fulfill your orders, process payments, arrange shipping, and manage your account.
• Consent: For marketing communications via email or SMS, and for the use of non-essential cookies and tracking technologies.
• Legitimate interest: To improve our Services, prevent fraud, conduct analytics, and protect our legal rights.
• Legal obligation: To comply with applicable tax, accounting, or regulatory requirements.

We do not engage in automated decision-making or profiling that produces legal or similarly significant effects for individuals.

Customer Support

We use the information you provide when contacting us via our contact form or by email to respond to your request, resolve customer service issues, process returns or refunds, maintain appropriate business records, and improve our support services. Please avoid sending sensitive personal information that is not necessary to resolve your request.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
• With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites. You can exercise your rights to opt-out of those uses here.
• When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.
• Where legally permitted, we will endeavor to notify you if we receive a legal request for your personal data.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Cookies, Pixels, and Tracking Technologies

We use cookies, pixels, and similar tracking technologies (collectively, "tracking technologies") on our Services to help us provide, improve, and protect our Services, and to show you more relevant content and advertisements. This section explains what cookies are, how we use them, and how you can manage your preferences.

What Are Cookies and Pixels

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. Cookies help websites recognize your device, remember your preferences, and understand how you interact with the site. In addition to cookies, we may use similar technologies such as web beacons, pixel tags, scripts, and local storage objects that function in a similar way.

How We Use Tracking Technologies

We may use cookies and similar tracking technologies for the following purposes:

• To operate and maintain the essential functions of our Services, such as keeping items in your shopping cart and processing your orders.
• To keep track of items you have added to your shopping cart, including when you have abandoned your cart, in order to determine when to send cart reminder messages via email or SMS.
• To analyze how visitors use our Services so we can improve performance and user experience.
• To measure the effectiveness of our advertising campaigns and track conversions.
• To deliver relevant advertisements to you on our Services and on third-party websites, including retargeted advertisements based on your browsing behavior.
• To record and replay visitor sessions, generate heatmaps, and conduct surveys in order to understand user behavior and improve our Services.
• To manage and deploy tracking tags across our Services through tag management systems.
• To send conversion and event data to advertising platforms using server-side tracking methods that do not rely solely on browser-based cookies.

Types of Tracking Technologies We Use

Essential Cookies These cookies are strictly necessary for our Services to function and cannot be switched off. They are set in response to actions you take, such as setting your privacy preferences, logging in, adding items to your cart, or completing a purchase. We also use cookies to keep track of items in your shopping cart, including when you have abandoned your cart, to help us determine when to send cart reminder messages via email or SMS. Without these cookies, the Services cannot be provided.

Service provider: Shopify Inc. — session management, shopping cart, checkout, abandoned cart tracking, fraud prevention, and security.

Analytics Cookies These cookies help us understand how visitors interact with our Services by collecting and reporting information. This helps us improve the performance and content of our Services.

Service providers we may use:

• Google Analytics (GA4) — tracks website traffic, user behavior, and engagement metrics. Google Privacy Policy
• Microsoft Clarity — records visitor sessions, generates heatmaps, and analyzes user behavior on our website. Microsoft Privacy Statement

Advertising and Conversion Tracking Cookies These cookies measure the effectiveness of our advertising campaigns and track actions taken after viewing or clicking our advertisements.

Service providers we may use:

• Google Ads Conversion Tracking — measures actions completed after interacting with our Google Ads advertisements. Google Privacy Policy
• Meta Pixel (Facebook/Instagram) — tracks visitor actions to measure ad performance and enable personalized advertising on Meta platforms. Meta Privacy Policy
• Microsoft Ads Universal Event Tracking (UET) — tracks visitor actions to measure conversions from Microsoft Advertising campaigns. Microsoft Privacy Statement
  

Retargeting and Remarketing Cookies These cookies allow us to show you advertisements on third-party websites after you have visited our Services.

Service providers we may use:

• Google Ads Remarketing — displays our advertisements across the Google Display Network and YouTube. Google Privacy Policy
• Microsoft Ads Remarketing — displays our advertisements across the Microsoft Audience Network. Microsoft Privacy Statement
• AdRoll — delivers retargeted advertisements across multiple platforms based on your previous interactions with our Services. AdRoll Privacy Policy

Functional and Behavioral Analytics Cookies These cookies enable enhanced functionality and help us understand user behavior in detail through session recordings, heatmaps, and surveys.

Service providers we may use:

• Propel Replay, Survey & Heatmap — records visitor sessions, generates heatmaps, and delivers on-site surveys to help us understand how users interact with our Services. Propel Privacy Policy

Tag Management

• Google Tag Manager (GTM) — manages and deploys tracking and analytics tags on our Services. GTM itself does not collect personal information but enables the tools listed above. Google Privacy Policy

Server-Side Tracking In addition to browser-based cookies, we may use server-side tracking and automation tools, including third-party integration platforms, to send conversion and event data directly to advertising platforms without relying solely on browser-based cookies. This may include sending data about completed purchases, sign-ups, or other actions directly from our servers to our advertising partners.

Your Cookie and Tracking Technology Choices

Depending on where you reside, you may have the right to consent to or opt out of certain types of cookies. You can manage your preferences in the following ways:

Cookie consent banner: When you first visit our Services, you may be presented with a cookie consent banner allowing you to accept or decline non-essential cookies.

Browser settings: Most web browsers allow you to control cookies through their settings. You can set your browser to refuse or delete cookies. Note that disabling cookies may affect the functionality of our Services.

Per-tool opt-out links:

1. Google Analytics: https://tools.google.com/dlpage/gaoptout
2. Google Ads: https://adssettings.google.com
3. Meta: https://www.facebook.com/adpreferences
4. Microsoft Ads: https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads
5. Microsoft Clarity: https://clarity.microsoft.com/
6. AdRoll: https://app.adroll.com/optout

Additional opt-out resources: If you cannot find a specific tool above, you may also use these industry-wide opt-out hubs to manage preferences across multiple advertising platforms at once:

1. Digital Advertising Alliance (DAA): http://optout.aboutads.info
2. Network Advertising Initiative (NAI): http://optout.networkadvertising.org

Global Privacy Control (GPC): If you visit our Services with the GPC opt-out preference signal enabled, we will treat this as a request to opt out of the sale or sharing of your personal information as described in the Your Rights and Choices section of this policy.

Please note that opting out of advertising cookies does not mean you will no longer see advertisements — it means the advertisements you see may be less relevant to your interests.

Changes to This Cookie Section

We may update this section from time to time to reflect changes in the technologies we use or applicable legal requirements. We encourage you to review this policy periodically. If you have questions about our use of cookies, please contact us at contact@glowrior.com.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies. As a general guide, we retain order and transaction data for up to 7 years in accordance with UK tax and accounting requirements, account information for 3 years following your last activity, marketing consent records until you withdraw consent, and analytics and cookie data for up to 13 months. 

Sensitive information, including payment data, is encrypted and transmitted using Secure Socket Layer (SSL) technology. Payment data is stored in accordance with PCI DSS (Payment Card Industry Data Security Standard) compliance requirements by our payment service providers.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right to Access / Know. You may have a right to request access to personal information that we hold about you.
• Right to Delete. You may have a right to request that we delete personal information we maintain about you.
• Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
• Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have a right to opt out of the "sale" or "share" of your personal information or to opt out of the processing of your personal information for purposes considered to be "targeted advertising", as defined in applicable privacy laws. You can exercise your rights to opt-out of those uses here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to opt-out for the device and browser that you use to visit the website. If we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other "Do Not Track" signals that may be sent from your web browser or device.
• Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

To exercise any of these rights, please see the relevant section below for your region, or contact us directly at contact@glowrior.com.

If you are a resident of California, you may exercise the following additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), subject to exceptions and limitations provided by local law:

• Right to Know: You may request details about the categories and specific pieces of personal information we have collected about you, including how it is used and shared.
• Right to Delete: You may request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You may request correction of inaccurate personal information we hold about you.
• Right to Opt-Out: You may opt out of the sale or sharing of your personal information for targeted advertising purposes. You can exercise this right here.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To submit a privacy request, please contact us at contact@glowrior.com. We will respond within 45 days as required by the CCPA and CPRA.

If you are a resident of Canada, you may exercise the following additional rights under the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada's Anti-Spam Legislation (CASL), subject to exceptions and limitations provided by local law:

• Express Consent: We will only send you commercial electronic messages (email, SMS) if you have provided express or implied consent as defined under CASL.
• Unsubscribe: Every marketing communication includes an unsubscribe option. You can opt out at any time by clicking "unsubscribe" in any email or contacting us at contact@glowrior.com.
• Right to Access: You may request access to the personal information we hold about you.
• Right to Withdraw Consent: You may withdraw your consent to our collection, use, or disclosure of your personal information at any time, subject to legal or contractual restrictions.
  

To submit a privacy request, please contact us at contact@glowrior.com. We will respond within 30 days as required by PIPEDA and CASL.

You may exercise any of these rights where indicated on the Services or by contacting us at contact@glowrior.com or using the contact details in the Contact section of this policy. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority. For the EU/EEA, you can find a list of the responsible data protection supervisory authorities here. For UK residents, you can find the responsible data protection supervisory authority, the Information Commissioner's Office (ICO), here. For Canadian residents, privacy complaints may be directed to the Office of the Privacy Commissioner of Canada here

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal information.

Governing Law

This Privacy Policy and any disputes arising in connection with it shall be governed by and construed in accordance with the laws of England and Wales. Any disputes relating to this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of England and Wales.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact our team:

Glowrior 
68 Lily Mews, Kennington, London, SE11 4FN United Kingdom
Email: contact@glowrior.com
Phone:
Subject Line: “Privacy Inquiry”

For the purpose of applicable data protection laws, we are the data controller of your personal information.

For privacy-specific requests—such as data access, correction, or deletion—please include your full name, email address, and a description of your request so we can verify your identity and respond appropriately.